“More than 3,000 women are diagnosed with breast cancer every year in NZ. Kiwi women need our help so we’re asking all walkers to consider fundraising to help fund research, education and support programmes. 100% of the money you fundraise will change lives!” – NZBCF, Pink Star Walk
Did you know you that you can make a difference by wearing pink and taking a walk under the stars? Pink Star Walk is an annual event held nationwide in New Zealand to raise funds for research, support programmes and education to help women battling breast cancer. You can read more about uses for funds raised here.
NZ Breast Cancer Foundation and Estee Lauder Companies hosted the event in such a manner where attendees can paint the town pink but also present so much compassion, support and love for those who are facing breast cancer. Over 2000 supporters brought out their infectious spirit to celebrate life whilst commemorating those who were lost fighting breast cancer.
Interlike is proud to support the cause and add a social extension to enable supporters to encourage their networks to support the NZ Breast Cancer Foundation. Supporters showed off their bright outfits through live photos and branded selfies that showed up in a big pop up live screen at the event. Branded photos created were uploaded to NZBCF Facebook’s page drawing engagement and organic reach to the cause.
Pink Star Walk is continuing at Christchurch on 29 October 2016 and at Wellington on 12 November 2016. To register, click here.
Check out these social photos captured at Pink Star Walk Auckland